"After attending your seminar in Omaha, we purchased your Magnetic Marketing System. WOW! We used the 3-letter System to sell our Coupon Books. We targeted 1,600 local companies. We sent out our letters about 9 days apart. Our response: Letter #1, 7%; Letter #2, 8%; Letter #3, 3%; total response: 18%! We sold 3,700 books and had a profit of $26,000.00! You're a legend!"
-Doug Nielson, The Big-O Book, Market Innovators, Omaha, NE
"Thank you! I invested in your Magnetic Marketing System about seven months ago and it has literally changed my life. You promised you had strategies that would work for any business and you were right. I'm a professional magician. Before I got your System, I did 12 to 20 shows a year - obviously not enough to make a living. After putting into action what you teach, I now book between 20 to 30 shows a month!"
-David DiPietro, The Magic of David Dee, Roswell, GA
"Dan Kennedy is a lean, mean information selling machine. His amazing business blueprint, The Ultimate Information Entrepreneur, gives you more useful, wallet-fattening secrets than 10 other books. Reading it is like getting a master's degree in how to profit from today's information age economy. Just one idea I took from one page out of Dan's Manual paid me back over $10,000.00 almost instantly. I simply can't recommend this highly enough. It's worth ten times the price."
-Mark Nolan, Financial Freedom Association of America, Citrus Heights, CA
"I've been speaking for profit for a number of years. Two things hit me right away (about your Mega System For Speakers): first, how much easier and more profitable my speaking business could have been if I would have had Dan's information to begin with. Second, how putting just a few of these proven techniques into action will substantially increase my bottom line this year - and for many years to come."
-Bob Serling, Stratford Marketing Group, Studio City, CA
"Knowing Kennedy is knowing that he practices every point and idea he shares. The results are outstanding for those who listen and act."
-Herb True, professor of management, College of Business Administration, University of Notre Dame
"If you want to make waves, go to Harvard and get your Ph.D.. If you want to make money, get your Ph.E. - run to your nearest bookstore and get Kennedy's new book- it's a four year course in Entrepreneurship."
-Al Ries, Co-author "22 Immutable Laws of Marketing"
"Ever since I first saw you speak and bought your materials, my life has changed for the better. My selling was pathetic! My attitude was pitiful. My income decreasing. NOT ANYMORE. My selling is great - I just closed the largest single order in my division history; $1,472,050.00! My earnings have increased by 159%."
-Joe Gedymin, Oconomowoc, WI
"Your expertise helped to vault my business to the next level. One year ago, when we met at your seminar, I was in start-up mode. Using your information, ideas and input over the last year, we have met and surpassed our sales goals for one year. What a tremendous feeling!"
-Don R. Campbell, Campbell Business Services, Inc., Vancouver, B.C.
"I've used a lot of your ideas, with the latest success wrinkle being 'your choice'…I created three levels of packages…I've had a near 75% up-sell from $2.95 to $50.00 on my recorded message!"
-Mark Smith, Expert In Trade Show Selling, Colorado Springs, CO
"In 1993, I attended Peter Lowe's Success day in St. Paul, MN. I purchased both sets of your tapes (including Magnetic Marketing) and promptly set to work. Although my company has a direct-mail program that I participate in, I had not developed any type of follow-up of my own. Using your system, I did so and am very pleased with my results. I tripled my sales results and increased my referrals by 100% based on what I've learned from you. Thank you!"
-Karen Popken, Mary Kay Independent Senior Sales Director, Apple Valley, MN
"The Mega System is excellent. It was like a breath of fresh air to hear you expose the nonsense about career speaking."
-Judith Zabalaoui, CFP, Metaire, LA
"The "Mega System For Speakers" would be a bargain at twice the price. It is an absolute must for people who are serious about the business side of speaking."
-Ken McCarthy, Marketing Solutions, San Francisco, CA
"...what this all comes down to, Dan, and that I want to thank you from the bottom of my heart. I have spent hundreds, maybe thousands of dollars with you over the past couple of years and here I am thanking you for it! I can honestly say that I have made well over 20 times the investment with your information. It's all straightforward, "no BS", real."
-Michael J. Mendenhall, Monterey, CA
"I have been using your materials and advice for two years, as Vice-President of Sales and Marketing for a mortgage company. I am directing a direct-mail campaign that sends over 75,000 pieces a month to homeowners all over the United States. Our direct-mail program has resulted in a 300% to 400% increase in sales and profit."
-Doug Hinton, Seacoast Equities Inc., La Mesa, CA
"I'm the mortgage broker in Ottawa you may or may not remember. I've been using your 'stuff' for about 3 years we are getting about 400 calls - are you sitting down? - a day! Thank you."
-Grant King, Ottawa-Carleton Mortgage, Canada
"I am one-third of the way through The Ultimate Information Entrepreneur and almost done with the Conference Tapes - both have been terrific! The information is very valuable and has re-stimulated my thinking about how to promote my business and products."
Steve Miller, The Adventure Of Trade Shows, Federal Way, WA
"I don't think I would have bought your book (The Ultimate Information Entrepreneur) if it wasn't for your almost hypnotizing copy. If I hadn't, it would have been my loss. It's worth a lot more than it's price. And Dan, if you can produce something like that, you are worth whatever you charge."
-Alan Shawn Feinstein, The Feinstein Foundation, Cranston, RI
"I have purchased thousands of dollars' worth of Dan Kennedy's books, tapes, newsletters, special reports and have had him speak at two of my Marketing Boot Camps held for the photography industry. His wealth of business-growing ideas have helped me grow personally and professionally - and directly added no less than $336,000.00 to my sales last year."
-John R. Hartman, President, Contemporary Photography, Stevens Point, WI
"140,000.00 in business in 4 days, and a big chunk of that was extra revenue I'd have never seen without the one suggestion you gave me. If I'd been using that one since the first of the year, I'd be at least $100,000.00 farther ahead."
-Joe Polish, Piranha Marketing, Inc.
"Dan Kennedy's reputation for teaching people how to make money in direct mail is second to none on this planet. Direct marketing industry heavyweights everywhere turn to Dan on a daily basis, and willingly pay huge sums of money for his no-nonsense approach. His cash-generating ideas overflow like Niagara Falls!"
-Raymond Aaron, Toronto, Canada
"We use your tapes and newsletter as part of our resource library. I am very impressed with the practical value of the information."
-Julie Wyrick, Missouri Small Business Development Center
"Dan Kennedy is directly responsible for my selling over $500,000 books and videos."
-Darrel Montero, Phoenix, AZ
"To my speaking colleagues: I've said it before and I'll say it again - there is no one who knows more about the real world of speaking than Dan Kennedy. When it comes to knowledge of how to organize, market, sell and build products and services at a profit, Dan Kennedy has no equal. For over a decade, I have utilized Dan's ideas in my own speaking, training and consulting business. As a consequence, we have been fortunate enough to show consistent growth and continue to do so. I recommend Dan's services highly."
-William T. Brooks, CSP, CPAE, CPCM, The Brooks Group, Greensboro, NC
Your Power Market Analyzer software is fantastic. It made very clear exactly how to put together my direct mail piece. My sales letter literally re-wrote itself before my eyes. The thing I was most impressed about is how easy it makes the copy writing process. I used to "hate" writing my copy. I constantly procrastinated because I didn't have a clear-cut plan or formula to tackle it. No more. With your program, it takes all the guesswork out of it. My prediction: I will double my response and my sales within the next three months."
-Mike Cohen, Executive Director, R.S.S., Inc.
"I subscribe to a dozen or so marketing-related Newsletters. But until I recently discovered Marty Chenard's "The Course on Advanced Direct Marketing", little did I realize that his Newsletter (it's far, far more than just a newsletter!) is really a "Stand Alone publication that has no equal. Certainly, Marty's material has absolutely no competition. It's that superior! For that reason, I really don't see a need for another dozen newsletters. Come renewal time, I'll be down to Marty Chenard's , and maybe one , possibly two others. That's it! (Little does Marty know how much he'll be saving me on newsletter renewal costs!!)."
-Darry Ruff, Magnum Results Corporation
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