Home > Community > About Me > zdnet_podcasts |
|
|||||
|
![]() |
|||||
ZDNet is a CNET Networks property focused on helping the millions of IT professionals and business influencers who visit the site each month to gain an edge in business. ZDNet is auctioning off advertising space in its newest Internet-based content offering; a form of downloadable audio programming known as podcasting. ZDNet's involvement in the new medium of podcasting is largely experimental. 100 percent of the proceeds from the auctions will be contributed to the Save the Children: 2004 Tsunami Relief Fund. For each of these ZDNet ad space auctions, the winning bidder will be entitled to the sole sponsorship of five separate editions of ZDNet's IT Matters (Information Technology Matters) series of audio podcasts hosted by executive editor David Berlind. For each of the five editions, sole sponsorship equates to the exclusive placement of one audio advertisement (or "spot") of up to 60 seconds in length plus a "brought to you by" mention of the sponsor at the conclusion of each edition. The winning bidder may furnish ZDNet with one spot for all five placements, five spots (one for each placement), or some configuration in between. Winning bidders are also entitled to assistance from ZDNet in producing the audio spots in our San Francisco-based audio production facilities. Bear in mind that IT professionals are the intended target of IT Matters podcasts. While advertisements do not have to be IT related, they should contain messages that are some way consistent with the targeted demographic. |
ZDNet (www.zdnet.com) is a comprehensive guide for decision makers building shortlists for their IT priorities. Business professionals in charge of technology rely on ZDNet to deliver deep insight into IT planning, vendor considerations, and product selection. The site offers daily news, white papers, Webcasts, editorial analysis, peer feedback, and ongoing research.
CNET Networks, Inc. (www.cnetnetworks.com) is a premier global interactive content company that informs, entertains, and connects large, engaged audiences around topics of high information need or personal passion. The company focuses on three categories -- personal technology, games and entertainment, and business technology - and includes such leading brands as CNET, ZDNet, TechRepublic, MP3.com, GameSpot, CNET Download.com, CNET News.com, Webshots, Computer Shopper magazine, and CNET Channel. With a strong presence in the US, Asia and Europe, CNET Networks has operations in 12 countries. |
||||
Podcasts are a form of audio-only content that Internet users can download to their computers and portable digital audio players and listen to at any time. ZDNet's podcasts are encoded in the MP3 standard format and they can be copied to and played back by any MP3-compatible device. At their option, ZDNet's audience members can have David Berlind's series of IT Matters audio programs automatically downloaded to their devices by way of a free subscription, or they can manually download them on an edition-by-edition basis. Instructions on how to subscribe for automatic download are available on ZDNet's Web site (see ZDNet's Podcasts: How to tune in). Examples can also be downloaded directly from the IT Matters section of the Between the Lines blog on ZDNet.com. If any auctions for ad space are currently active they should be listed at the bottom of this page. Proceeds from this auction are guaranteed to reach the Save the Children charity by MissionFish, the dedicated solution provider for eBay's GivingWorks program. Buyers are encouraged to consult with their own tax accountant to best understand the tax consequences and advantages of participating in a charitable auction. |
|||||
Disclaimer: ZDNet reserves the right to, at its sole discretion, refuse certain advertising on the basis of its content. For example, advertisements with pornographic content, racial slurs, or other questionable material that ZDNet deems to be inappropriate for inclusion with its content will be refused. Advertiser will be solely responsible for the content of its advertisement.
|
|||||
For more information contact:
|
Christy Andrade Producer ZDNet's Business & Technology Group CNET Networks, Inc. |
||||
| Item | Start | End | Price | Title | High Bidder/Status |
|---|
|
|
||
|
The above page is maintained by: zdnet_podcasts |
| Where would you like to go next? |
| Feedback Forum | Discussion Boards | Groups | Answer Center | Chat Rooms | Community Values |