Betty and Jim Zeiner, Sr. started the original Zeiner's store July 1, 1953 in a garage next to the family home a couple miles south of Wichita. To get to the store, customers had to leave the highway and travel a quarter-mile on an often pot-hole filled dirt road. The family no longer operates the original store.
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The Zeiner family has been helping anglers fill their needs since 1953.
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Deb Zeiner was introduced to fishing by her dad and spent her younger years fishing with him. In additon to being involved in the tackle business, Deb is an outdoor writer.
Jim Zeiner, Jr. grew up in the business and spent many of the early years on the other end of a seine with his dad and making Magic CheeZe, a bait developed by Jim Sr.
Check out Jim Zeiner's blog.
Deb and Jim purchased the original Zeiner's store after the death of Jim's father and have been operating Zeiner's Bass Shop since 1986. The Bass Shop has been located at Gilbert and Washington since 1989, the same year it became a Bass Pro Shop dealer.
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Ben Zeiner started working in the Bass Shop at age ten in 1985 and spent his high school years traveling with his dad, Jim Jr., to outdoor shows each winter to promote the store. He created the original internet store and handles the internet business now. |
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Alex Hale joined the Zeiner staff in 2006 after one of our other staffers met him fishing at Wichita's Watson Park and recruited him. Alex is a passionate angler and loves fishing many of the Wichita city lakes.
Check out some of Alex's fishing in the Wichita Area.
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Deb and Jim's grandson James helps out in the store when he has a chance. His favorite job is running the cash register. His favorite kind of fishing is for bass. |
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Zeiner's continues to expand the selection of lures and equipment. A comprehensive do-it-yourself center for lure making and fly tying is also available. Zeiner's is a St. Croix Ultra Dealer, Falcon direct dealer and a Cortland Pro Shop.
Zeiner's works hard to stock a wide selection and will special order things not in stock.
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Regardless of the type of fishing you do, Zeiner's can help you with the supplies and equipment you need. Lure building and flytying is a specialty at Zeiner's. Check out the selection. You'll be pleased.
Bass Pro Orders Accepted
No Shipping Charges
When You Pick Up Your Order
In the Store.
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